Dechra Veterinary Products

B2B Print and Digital Trade Advertising

- THE IT LIST NOT THE ITCH LIST - VETTY AWARD WINNER

PRINT AD

PRINT AD

PURPOSE: Refresh how Dechra promotes their topical (non-FDA) dermatology portfolio to U.S. veterinarians and help them stand out in the highly competitive Companion Animal Dermatology category.

CAPACITY

Creative Direction | Art Direction | Design

OVERVIEW

OVERVIEW

Dechra topical (non-FDA) dermatology portfolio has trusted ingredients, varied formulas, proven technology and offers solutions for multi-modal therapies.

MULTI-MODAL THERAPIES

With multiple options for topical and systemic therapy, you can prescribe products that work together and increase client compliance, such as wipes and sprays for in between baths, or when clients cannot bathe their pets.

- DECHRA VETERINARY PRODUCTS

DIGITAL AD

DIGITAL

CAPACITY

Creative Direction | Art Direction | Design | Animation

300x600 - Frame 1

300x600 - Frame 2

300x600 - Frame 3

300x600 - Frame 4

300x600 - Frame 5

GOALS

GOALS

Retain current usage among General Practitioner Veterinarians and Staff Teams, increasing product recommendation and conversion of low users to high users while developing a positive overall perception of the Dechra dermatology portfolio.

alternate concepts

Concepts

The It List Version 2

Relief Routine

Make it Multimodal